🍦No. 50: Mmm, Danone

The yoghurt with a social conscience.

Remember those Danone ads?

People talk about “sonic advertising” these days like it’s a new idea, but the yoghurt merchants were at it back when cargo pants were cool.

Mmm, Danone.

I’ll tell you why we’re talking yoghurts below.

First: we have moved the newsletter to Substack.

I can sense that the curiosity is killing you, so here’s why:

• The text is a sens…